CHICAGO, Ill. -- Today, the United Center, Chicago Bulls, and Chicago Blackhawks announced a multi-year partnership with Culligan International, a global leader in water treatment solutions. As the Official Water Partner, Culligan aluminum water bottles will be sold at all concession points, complemented by newly installed premium water fountains, refilling stations, and multi-functional faucets throughout the United Center. This initiative aims to eliminate single-use plastic water bottles and encourage greater sustainability practices.
“Culligan has proudly kept our neighbors, friends and fellow businesses across Chicago hydrated with clean, great-tasting water for nearly 90 years,” said Al Hamood, President and Chief Financial and Administrative Officer of Culligan International. “With this new partnership, we are taking water transformation to the next level, delivering high-quality, game-changing drinking water solutions to fans, athletes and artists in our hometown, and inviting all to join us in reducing reliance on plastic.”
As part of the partnership, Culligan is debuting its infinitely recyclable aluminum water bottles alongside enhanced recycling capabilities at the United Center. To reduce plastic waste, guests refill their bottles at the new water fountains and then place them in Culligan recycling bins throughout the arena. Aluminum is considered a more sustainable packaging choice with a 57% recycling rate compared to plastic's 29%, according to data from the US Environmental Protection Agency (EPA). Additionally, the aluminum packaging is BPA-free.
“Teaming up with Culligan as our Official Water Partner is a significant milestone in our ongoing efforts to enhance the fan experience and reduce single-use plastic throughout the arena,” said Joe Myhra, Chief Operating Officer of United Center. “By eliminating plastic water bottles from our concessions and introducing refillable aluminum water bottles, we’re reducing plastic waste and empowering our fans to make more conscious environmental choices with a purpose-driven hometown partner.”
To round out the partnership, Culligan equipped lower-level suites at the United Center with premium multi-functional faucets that deliver instant access to high-quality cold or sparkling drinking water. A custom Culligan installation on the concourse level showcases a portfolio of home and office water treatment solutions.
The partnership will be visible throughout the season with impactful branding around the arena, promotional nights, interactive experiences, and giveaways highlighting the importance of water quality and sustainability. Culligan will present the Bulls Holiday Game on Dec. 23 against the Milwaukee Bucks where select fans will receive co-branded Bulls and Culligan water bottles at entry. For Blackhawks fans, Culligan will present the team’s Kids Club activities year-round.